Valuing and validating ideas
Tests an idea with users and with figures on value, feasibility and willingness to pay and decides on that basis to continue or stop.
How hrmforce measures this
- Assessment method
- Work sample test · rho 0.33 (SD 0.09)
- hrmforce instrument
- Work sample test, Competency Check
- Competency (50-framework)
- Innovative capacity
- Trainability
- high
- Demand outlook 2026 to 2030
- rising
The candidate performs a representative work sample under standardised conditions.
Behavioural anchors
| Level | Behaviour at this level |
|---|---|
| N1 Guided | Presents an idea to a few users and writes down their reactions literally in the report. works under supervision and follows instruction · routine, one variable at a time · own task |
| N3 Proficient | Sets up a simple test with a small group of users, measures the outcome and decides on the next step. sets own approach and seeks input proactively · several variables, some ambiguity · own team or process |
| N5 Leading | Sets up the validation process of the organisation and decides which initiatives move on to investment. sets the standard and the policy · strategic, under high uncertainty · organisation, value chain or profession |
N2 and N4 are deliberately not anchored. Raters place them between the anchors, following the O*NET convention.
Underlying skills
These skills inherit the assessment route and the behavioural anchors of this construct.
| T | Skill | Definition | Demand outlook 2026 to 2030 |
|---|---|---|---|
| V | Running validation interviews Customer interview | Holds open conversations about the real problem of the customer without selling the solution. | rising |
| V | Defining a minimum viable product Minimum viable product | Determines the smallest working version with which the main assumption can be tested. | rising |
| V | Naming assumptions and risks Assumption mapping | Makes explicit which assumptions must hold for the idea to work and which are most uncertain. | rising |
| V | Designing and measuring an experiment Experiment design | Designs a small test with a clear hypothesis, measurement point and success criterion. | rising |
| V | Testing willingness to pay Willingness to pay | Investigates with presales, price questions or letters of intent whether customers will really pay. | rising |
| V | Making a pivot decision Pivot decision | Decides on the basis of test results to change course, continue or stop. | rising |
| V | Testing a prototype or landing page Landing page test | Puts a simple page or prototype live and measures whether the audience responds as expected. | rising |
| V | Calculating market potential Market potential | Calculates the possible revenue of an idea using assumptions on audience, price and conversion. | rising |
| V | Setting stop criteria in advance Stop criteria | Agrees before the start at which outcome the initiative will be stopped or adjusted. | rising |
| V | Reporting validation results Validation report | Summarises interview and test results with evidence, conclusion and proposal for the next step. | rising |