+31 (0)88 88 321 88
V Skill HF-D8.1-004 cross-sector 10 kompetenser

Account management

Maintains the relationship with assigned customers, plans contact moments, follows up agreements and ensures the customer interest lands inside the organisation.

Hur hrmforce mäter detta

Bedömningsmetod
Structured interview · rho 0.42 (SD 0.19)
hrmforce instrument
Competency Check, 360 Feedback
Kompetens (50-ramverk)
Customer Focus
Utbildningsbarhet
high
Prognos för efterfrågan 2026–2030
stable

Behaviour-based interview with fixed questions and a rating scale per question.

Beteendeankare

NivåBeteende på denna nivå
N1 Guided Keeps customer contact details and agreements up to date in the system and reminds the account manager of open actions.
works under supervision and follows instruction · routine, one variable at a time · own task
N3 Proficient Independently carries out an account plan for an own customer portfolio and discusses results and plans with the customer yearly.
sets own approach and seeks input proactively · several variables, some ambiguity · own team or process
N5 Leading Determines the approach for strategic customers of the organisation and sits at board level to discuss multi year cooperation.
sets the standard and the policy · strategic, under high uncertainty · organisation, value chain or profession

N2 och N4 är medvetet inte förankrade. Bedömarna placerar dem mellan förankringarna, i enlighet med konventionen O*NET.

Grundläggande kompetenser

Dessa kompetenser ärver bedömningsvägen och beteendeankarna för detta konstrukt.

TKompetensDefinitionPrognos för efterfrågan 2026–2030
V Drafting an account plan
Account plan
Records goals, opportunities, people involved and actions per customer for the coming period. stable
V Planning and preparing client meetings
Client meeting preparation
Plans contact moments with regular customers and prepares each meeting with agenda and file knowledge. stable
V Maintaining the CRM record
CRM hygiene
Records conversations, agreements and next steps per customer so colleagues can take over the file. declining
T Using Salesforce Manages accounts, contacts and opportunities in Salesforce and creates reports and overviews. stable
T Using HubSpot CRM Manages contacts, deals and tasks in HubSpot and follows the sales funnel in the dashboard. stable
T Using Pipedrive Enters deals, activities and stages in Pipedrive and keeps the sales pipeline current. stable
V Preparing a contract renewal
Renewal preparation
Prepares the renewal of a customer contract in time with usage figures, rates and improvement points. stable
V Resolving customer escalations
Escalation management
Takes over a stalled customer problem, involves the right colleagues and restores the relationship. stable
V Preparing a customer business review
Quarterly business review
Produces a periodic overview of volume, performance and agreements and discusses it with the customer. stable
V Mapping key account stakeholders
Stakeholder mapping
Maps all involved roles, interests and mutual relations at a large customer. stable
Gratis demo