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FF03 Sales and account management medior salesB2Bservices

Account Manager

Også kendt som: Client Manager · Field Sales Representative

Manages and develops an own customer portfolio in the field, holds sales conversations on site, issues proposals, and works to revenue and margin targets.

The account manager works under a sales manager and combines retaining existing customers with winning new business inside a region or segment. The difference from an internal sales representative is that this role holds the conversation at the customer and owns both the diary and the number. Selection leans too strongly on likeability in the interview and too little on demonstrable systematic pipeline management, so forecast reliability only becomes visible after two quarters.

Kompetencer, der skal måles

Dette er adfærds- og kompetencekonstruktionerne i denne profil. Hver enkelt viser, hvilket spørgeskema i hrmforce der måler den.

Kompetencer, der skal måles Målniveau hrmforce instrument Evalueringsmetode Adfærdsmæssigt anker på målniveau
Persuasiveness
Kompetence (50-rammeværk): Persuasiveness
Knockout
N4 Big Fifty, Competency Check, 360 Feedback Assessment centre Chooses per counterpart the argument that matches their interest and checks along the way whether the agreement is genuine.
Client focus
Kompetence (50-rammeværk): Customer Focus
Knockout
N4 Big Fifty, Competency Check, 360 Feedback 360-degree feedback Uncovers the real need behind a client question, makes a fitting proposal and checks after delivery whether it works.
Result orientation
Kompetence (50-rammeværk): Results-Orientation
N4 Big Fifty, Competency Check, 360 Feedback Personality questionnaire Translates an assignment into measurable interim goals, measures progress and drops activities that do not contribute to the result.
Commercial capability
Kompetence (50-rammeværk): Commercial acumen
Knockout
N4 Big Fifty, Competency Check, 360 Feedback Assessment centre Discusses additional services with existing customers on own initiative and records the revenue opportunity in the customer file.
Listening and probing
Kompetence (50-rammeværk): Listen
N4 Big Fifty, 360 Feedback 360-degree feedback Summarises both the content and the feeling of the other party and probes until the real interest behind the request becomes visible.
Perseverance
Kompetence (50-rammeværk): Perseverance
N4 Big Fifty, 15PF, Mental Resilience (4C) Personality questionnaire Keeps seeking alternative routes on a stalled case and involves others in that search on own initiative.
Market orientation
Kompetence (50-rammeværk): Market Orientation
N4 Big Fifty, Competency Check, 360 Feedback Assessment centre Links signals from customers and competitors to the own offering and proposes adjustments on that basis.
Recovery after setbacks
Kompetence (50-rammeværk): Stress resilience
N3 Big Fifty, Mental Resilience (4C), 360 Feedback Personality questionnaire Analyses after a failed effort what went wrong, discusses it with those involved and starts a revised approach within a week.

Kort profil

De ti vigtigste kompetencer i denne profil. Den fulde profil med alle kompetencer, adfærdsmæssige ankerpunkter og vurderingsmetoder findes i downloadfilen.

T Kompetence Målniveau Vægt Knockout Evalueringsmetode
G Persuasiveness N4 5 ja Assessment centre
G Client focus N4 5 ja 360-degree feedback
G Result orientation N4 5 nej Personality questionnaire
G Commercial capability N4 5 ja Assessment centre
V Consultative selling N4 5 ja Assessment centre
V Account management N4 5 ja Structured interview
V Sales forecasting and pipeline management N4 5 ja Work sample test
V Conversation management N4 4 nej Assessment centre
G Listening and probing N4 4 nej 360-degree feedback
V Negotiating N4 4 nej Assessment centre

Se alle 26 kompetencer i den fulde profil

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