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FF04 Marketing, communication and content medior marketingHRstaff functionsservices

Internal Communications Officer

Även känt som: Employee Communications Specialist

Produces communication resources aimed at employees, such as intranet and newsletters, and supports managers in conveying change and policy.

The internal communications officer makes sure employees are informed on time and understandably about policy, results and changes within the organisation. Unlike the communications officer who communicates externally, the audience here is the organisation itself, requiring a matching writing style and tone. Selection often looks at writing skill alone, while getting an honest story out of managers who would rather share only the good news is the pinch point in practice.

Kompetenser som ska mätas

Dessa är beteende- och förmågekonstruktionerna i denna profil. För varje konstruktion anges vilken frågehrmforce-frågeformulär som mäter den.

Kompetenser som ska mätas Målnivå hrmforce instrument Bedömningsmetod Beteendeankare på målnivå
Creative thinking
Kompetens (50-ramverk): Creativity
N4 Big Fifty, Competency Check Personality questionnaire Puts several unusual solution directions side by side for a stuck problem and works out the most promising direction further.
external awareness
Kompetens (50-ramverk): Environmental Awareness
N3 Big Fifty, Competency Check Structured interview Follows sources outside the organisation systematically and uses those signals when adjusting working methods within the team.
Flexibility
Kompetens (50-ramverk): Flexibility
N3 Big Fifty, 15PF, Competency Check Personality questionnaire Revises the approach independently when the request changes, keeps stakeholders informed and still delivers the result within the boundaries.

Kort profil

De tio viktigaste kompetenserna i denna profil. Den fullständiga profilen med alla kompetenser, beteendeankare och utvärderingsmetoder finns i nedladdningsfilen.

T Kompetens Målnivå Vikt Knockout Bedömningsmetod
V Written expression N4 5 ja Work sample test
V Internal and change communication N4 5 ja Portfolio or evidence
V Content creation for target audiences N4 5 ja Portfolio or evidence
V Marketing strategy N4 5 ja Work sample test
V Content marketing N4 5 ja Portfolio or evidence
G Creative thinking N4 4 nej Personality questionnaire
V Editing and plain language N4 4 nej Work sample test
V Storytelling N4 4 nej Simulation
V Customer segmentation and targeting N3 4 nej Work sample test
T Managing digital advertising campaigns N3 4 nej Work sample test

Se alla 25 kompetenser i den fullständiga profilen

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