Marketing Coordinator
Även känt som: Marketing Officer · Marketing Assistant
Coordinates day to day marketing activities, schedules and suppliers, keeps track of running actions and makes sure materials are ready on time.
The marketing coordinator is the organisational heart of a marketing team, holding together schedules, budget rules, agencies and internal requests. Unlike the campaign manager, this is not about directing a campaign concept but about continuity across all running activities. Selection often looks for marketing depth, while in practice the role depends on honouring many small commitments and chasing deliverables from colleagues with other priorities.
Kompetenser som ska mätas
Dessa är beteende- och förmågekonstruktionerna i denna profil. För varje konstruktion anges vilken frågehrmforce-frågeformulär som mäter den.
| Kompetenser som ska mätas | Målnivå | hrmforce instrument | Bedömningsmetod | Beteendeankare på målnivå |
|---|---|---|---|---|
| Creative thinking Kompetens (50-ramverk): Creativity | N4 | Big Fifty, Competency Check | Personality questionnaire | Puts several unusual solution directions side by side for a stuck problem and works out the most promising direction further. |
| external awareness Kompetens (50-ramverk): Environmental Awareness | N3 | Big Fifty, Competency Check | Structured interview | Follows sources outside the organisation systematically and uses those signals when adjusting working methods within the team. |
| Flexibility Kompetens (50-ramverk): Flexibility | N3 | Big Fifty, 15PF, Competency Check | Personality questionnaire | Revises the approach independently when the request changes, keeps stakeholders informed and still delivers the result within the boundaries. |
Kort profil
De tio viktigaste kompetenserna i denna profil. Den fullständiga profilen med alla kompetenser, beteendeankare och utvärderingsmetoder finns i nedladdningsfilen.
| T | Kompetens | Målnivå | Vikt | Knockout | Bedömningsmetod |
|---|---|---|---|---|---|
| V | Written expression | N4 | 5 | ja | Work sample test |
| V | Content creation for target audiences | N4 | 5 | ja | Portfolio or evidence |
| V | Planning and organising | N4 | 5 | nej | Work sample test |
| V | Content marketing | N4 | 5 | ja | Portfolio or evidence |
| G | Creative thinking | N4 | 4 | nej | Personality questionnaire |
| V | Editing and plain language | N4 | 4 | nej | Work sample test |
| V | Storytelling | N4 | 4 | nej | Simulation |
| V | Stakeholder management | N3 | 4 | nej | Assessment centre |
| V | Customer segmentation and targeting | N3 | 4 | nej | Work sample test |
| T | Managing digital advertising campaigns | N3 | 4 | nej | Work sample test |
Se alla 25 kompetenser i den fullständiga profilen
Bedömningsverktyg för denna tjänst
Work sample test
Representative work sample under standardized conditions
Competency Check
Behavioral-Level Competency Assessment
Portfolio
Evaluation of prior work against fixed criteria
Knowledge test (client-specific)
Professional knowledge test, customized for each client
360 Feedback
Multiple assessments based on behavioral anchors
Big Fifty
Personality questionnaire, 150 items, 25 factors
15PF
Personality Profile, a shorter alternative to the Big Fifty
Pulse Survey
Periodic measurement at the team and organizational levels
Jämförbara jobb
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Marketer24 kompetenser i profilen · medior
Digital Marketer23 kompetenser i profilen · medior
Content Marketer23 kompetenser i profilen · medior
Communications Adviser23 kompetenser i profilen · medior
Communications Officer24 kompetenser i profilen · junior
Campaign Manager25 kompetenser i profilen · medior
Social Media Manager23 kompetenser i profilen · medior