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FF04 Marketing, communication and content medior marketingsalesservicesB2B

Event Manager

Also known as: Events Coordinator · Event Planner

Organises corporate or public events from concept to execution, directs suppliers and venues and safeguards budget, programme and safety on the day itself.

The event manager directs every part of an event, from venue and catering to speakers and technical setup, and is the point of contact on the day itself if something goes wrong. Unlike a campaign manager, they do not deliver ongoing communication but a single occasion that must work at a fixed moment. Selection often looks at creativity in the programme, while improvising when a supplier cancels on the morning itself determines in practice whether the event holds up.

Competencies to measure

These are the behavioural and ability constructs in this profile. Each one shows which hrmforce questionnaire measures it.

Competencies to measure Target level hrmforce instrument Assessment method Behavioural anchor at target level
Creative thinking
Competency (50-framework): Creativity
N4 Big Fifty, Competency Check Personality questionnaire Puts several unusual solution directions side by side for a stuck problem and works out the most promising direction further.
Flexibility
Competency (50-framework): Flexibility
Knockout
N4 Big Fifty, 15PF, Competency Check Personality questionnaire Revises the approach independently when the request changes, keeps stakeholders informed and still delivers the result within the boundaries.
external awareness
Competency (50-framework): Environmental Awareness
N3 Big Fifty, Competency Check Structured interview Follows sources outside the organisation systematically and uses those signals when adjusting working methods within the team.

Short profile

The ten heaviest skills in this profile. The full profile with every skill, behavioural anchor and assessment method is in the download.

T Skill Target level Weight Knockout Assessment method
V Written expression N4 5 yes Work sample test
V Content creation for target audiences N4 5 yes Portfolio or evidence
V Marketing strategy N4 5 yes Work sample test
V Content marketing N4 5 yes Portfolio or evidence
G Creative thinking N4 4 no Personality questionnaire
V Editing and plain language N4 4 no Work sample test
V Storytelling N4 4 no Simulation
V Working in projects N4 4 yes Work sample test
G Flexibility N4 4 yes Personality questionnaire
V Customer segmentation and targeting N3 4 no Work sample test

See all 25 skills in the full profile

Assessment instruments for this job

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